Strategic Planning Manager

PMAX

OBJECTIVES

We are looking for a Strategic Planning Manager (Strategy Manager) who has experience in developing marketing, brand and communications strategies, with a strong business acumen and a passion for developing impactful total marketing solutions. You will be a manager of a strategy team within our Strategy Department, together driving outstanding business results for PMAX.

JOB DESCRIPTION

• Pitching & Client acquisition
• Define & develop strategic solutions that address the client’s business challenges/ goals, with brand & communication solution in the short term and business solution in the long-term.
• Develop and write briefs based on client briefs and to address any issues/opportunities clients may have.
• Lead the research to derive insights, measure results of campaigns and to explore new opportunities for clients.
• Together with your team, develop creative briefs and propose creative directions to the creative team and provide input as needed during creative development to ensure that the strategic direction is correctly translated into creative work.
• Supervise your team to develop a communication approach/plan.
• Coordinate with Creative/Media/Account to detail out proposal details (budget KPIs …).
• Present and manage client relationships to win the deals and maintain long-term collaboration.
• Product development
• Build and continuously update the strategy products to offer to clients.
• Support development of strategy planning tools and methodologies.
• Continuously develop, test, and package the products/solutions to provide better values to clients.
• Team management
• Supervise and direct the day-to-day operation of the team to ensure that the team is meeting its goals.
• Monitor the plan & activities of the team members to ensure meeting standards and procedures for operation.
• Conduct analysis to generate insight and recommend changes as may be required.

JOB REQUIREMENTS

Skills & Qualifications

Must have

• Excellent problem solving capability
• More than 3 years of experience, having a strategic planning background with strong marketing/brand/IMC/creative expertise
• Hands-on experience in planning at every stage of brand and communication strategy
• Keen interest and experience in analyzing marketing problems, brand tracking research and spotting opportunities to develop the brand
• A solid background in developing brand and communications strategies across a variety of client sectors and marketing channels both on and offline
• A strong understanding of core best practice strategic planning skills and tools
• Comprehensive understanding of the changing marketing landscape and new digital engagement techniques
• Excellent written and verbal communication skills

Good to have

• Experience as a senior Planning role within an integrated marketing communications (IMC) agency is a big plus
• Understanding of business and marketing strategy
• A good knowledge of research and media
• Track record of growing people

PMAX-er Identification

• Client Impact: Everything we do is ultimately to deliver real client impact and value.
• Innovation: Drive change and innovative new ideas to create more values for clients, teams and society.
• People Development: Attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
• Integrity: Be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
• Teamwork & Fun: The cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for everyone.
• Extreme Ownership: The practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.

WHY PMAX?

• Competitive salary range with yearly & quarterly incentive and 13th-month salary.
• Flexible working time, hybrid-working model with unlimited work-from-home days per month
• Insurance as full salary and Premier Healthcare Insurance Bao Minh, PVI for all employees.
• Birthday gifts; New year gifts; TET Lucky Money.
• Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.
• Quarterly, Yearly Recognition Gifts & Awards.
• Other staff welfare allowances.
• Leading performance marketing agency in Vietnam with in-depth marketing & e-commerce expertise, total marketing solutions to impact deeply Brand Performance.
• Tech and data-driven, transparent process.
• Transparent career development with attractive Learning & Development programs for each level.
• Young, proactive, aggressive working environment. Always have “the bigger shirt” to maximize and optimize your capacity.