Brand Manager

Sendo

Support the Brand MKTG Director to develop brand strategies (customer portrait, brand positioning, and brand identity).

• Keep understanding customers and the market via conducting scheduled research.
• Tracking brand TOM in terms of brand positioning.
• Keep sharpening the foundation of the new brand (customer portrait, brand positioning, and brand identity).

Develop and deploy monthly brand initiatives.

• Brand visibility coverage in the OFFLINE STATION network.
• Collab with the Business & Sales team to manage a series of offline activations in new areas of business – which is the focus of NEW BRAND.

Lead to develop, conduct & control partnership scope related, such as:

• Track and review the performance of brand activation in terms of cost efficiency.
• Track and review the planned brand budget.

• Bachelor's degree (MBA is preferred) in Marketing or Economics, or Business-related.
• At least 3 years of experience at ABM position and has experience in Trade Marketing is preferred.
• Experience building complex marketing programs and reporting on the results.
• Ability to analyze quantitatively and problem-solve efficiently
• Excellent in written and verbal communication skills (both in English and Vietnamese).
• Strong project management skills.
• Demonstrated ability to dive deep in understanding the product, our business, and our customers
• History of teamwork and willingness to roll up one's sleeves to get the job done.
• Ability to travel as necessary.

• Competitive salary and benefits
• Attractive 13th-month salary and performance bonus
• Quarterly KPI bonus
• Annual performance review for salary raises and promotion
• Premium private insurance (PTI Insurance) with a discount for family members
• Annual health check
• 20 days of leave
• Company trips and team buildings
• Gifts on special accession: individual /company birthday, Tet, and Holidays
• Internal activities, sports and social clubs.