Content Specialist job at GHN Express

Content Specialist
GHN Express
Save Job
Full time
Hiring 1 people
Ho Chi Minh
Published 14/09/2022

Working Address

  • 7/28 Thành Thái, phường 14, quận 10, TP. Hồ Chí MinhView map

Job Description

1. Developing a strong understanding of both company and industry's products, competitors, industry, and marketing goals and objectives. 

2. Understanding analytics and data and using them to create effective content strategies.

3. Develop unique, engaging, customer-focused content strategies that appeal to different demographics to align with key content pillars across all online and offline channels. 

4. Creating, managing, and executing multi-channel marketing campaigns leveraging SEO, social, inbound marketing, email, mail/print campaigns, and events to drive customer acquisition:  

  • Growth of followers and engagement on organic social media platforms, including Instagram, Facebook, Tiktok, and Youtube, create engaging posts.
  • Lead content production, including creative photo, video, campaign briefs, and product launches. 
  • Creation and maintenance of content calendar and inbound social media content strategy.
  • Keeping up to date with the latest trends across social, including the latest ad formats, social media updates, etc.

5. Maintenance and development of the tone of voice for the company's brands through press releases and other communications. 

6. Other tasks assigned by the company. 


Content Writer
Content Creation
Content Strategy
Content Marketing



  • Proven work experience, at least 3 years, as a Content Creator, Copywriter, or similar roles. 
  • Proven work experience in creating content for Social Media platforms such as Instagram, Facebook, Tiktok, Youtube, … 
  • Portfolio of published articles
  • Experience in fact-checking long-form content pieces
  • Experience in public relations, both traditional and digital, is a plus.
  • Preference will be given to candidates with experience working in marketing agencies.


  • A high level of CREATIVITY, superior attention to detail, and impeccable writing skills in both Vietnamese and English. 
  • High productivity. 
  • Demonstrated excellence in writing, proofreading, and editing.
  • An understanding of SEO best practices.
  • Excellent research, organizational, time management, and prioritization skills. 
  • Strong listening and communication skills.
  • The capacity to work independently and collaboratively.
  • Ability to work efficiently without compromising quality or accuracy.
  • Strong project management skills with the ability to manage multiple projects and deadlines.  


  • Inbound marketing mindset
  • Strong work ethic: who understands and possesses a willingness to work hard & work smart. 
  • Creative thinker and problem solver. 
  • Data-driven and research-oriented. 
  • Speed, flexibility, and agility
  • Good verbal and visual communication skills; listening to understand. 
  • Ability to reassess priorities and continue to focus on high-impact activities.


  • 13th month salary;
  • Social insurance and other types of insurance;
  • Periodic health examination;
  • Young, dynamic and challenging working environment in e-Logistics industry;
  • Opportunities for training and learning;
  • Year-end Party; team-building and travel
Company Info
GHN Express
Ho Chi Minh
300+ employees


GHN là một trong những công ty e-Logistics hàng đầu trong lĩnh vực giao nhận và vận chuyển hàng hóa tại Việt Nam. Kể từ khi thành lập vào năm 2012, GHN đã liên tục tạo ra nhiều thay đổi đáng tự hào cho thị trường thương mại điện tử Việt Nam nói riêng và nền kinh tế đất nước nói chung.

Với gần 10 năm hoạt động, GHN đã đạt được những thành công nhất định trong các lĩnh vực:

  • Mạng lưới giao hàng phủ khắp 63/63 tỉnh thành;
  • 10.000.000 đơn đặt hàng được giao thành công mỗi tháng;
  • Hơn 200.000 cửa hàng trực tuyến và doanh nghiệp đã tin tưởng;
  • Đối tác chiến lược của 4 nền tảng thương mại điện tử lớn: Tiki, Shopee, Lazada, Sendo & SMEs trên toàn lãnh thổ Việt Nam.
Working Address

7/28 Thành Thái, phường 14, quận 10, TP. Hồ Chí MinhView map