900 - 1200 USD
Ho Chi Minh
Full time
Published 27/02/2021

Job Description

To further this mission, we're looking for a customer-obsessed, hands-on, Senior Marketing Manager. Reporting into the General Director, you will help us solve complex and exciting challenges by leveraging our data and insights to develop Delichill-focused strategies and programs to drive Delichill Acquisition, loyalty, and increase brand health metrics.

This is a truly unique opportunity to help define and shape a fast-growing brand for millions of consumers with the mission of “delivering good by connecting people to eat and earn together"

You’re excited about this opportunity because you will…

  • Build the brand perceptions to different kind of stakeholders of Delichill. Develop tactics that bring Delichill to consumer heart.
  • Create clear and actionable brand-driven strategies to engage with users in both new and existing markets
  • Build audience-specific plans across moments and passion points (might include; Food, Game, Crypto, Streaming)
  • Win support for your campaign ideas from all relevant partners, including Delichill executives and external partners
  • In charge for brand strategy, social, creative and PR to ensure campaigns fit with overall Delichill initiatives and communications timelines
  • Assess marketing opportunities to identify potential campaigns and partnerships through collaboration with the Insights team, data analysis, and other sources of information available within Delichill
  • Understand our Delichill Brand Health, Net Promoter, Retention, Engagement, an Acquisition Metrics to identify and execute creative solutions
  • Lead the strategy to build Delichill brand and ecosystem that brings Delichill together as a community.
  • Understand affiliate marketing, MMO community and digital marketing
  • Work closely with other teams to optimize the media plan, CRM to support related owned-channel messaging, and PR on bringing the story to the community
  • Use a data-first approach to optimize campaigns against our goals, improve retention and satisfaction, and drive results


We’re excited about you because you have…

  • A track record of breakthrough campaigns, creativity, and innovative thinking.
  • A track record of driving and measuring business success through Marketing, especially the F&B market, or logistic market
  • Fluency across the marketing mix - both in brand-building and affiliate marketing.
  • Exceptional written and verbal communication skills.
  • A knack for organization; you’re dependable, self-motivated & ability to multi-task.
  • A strategic, business-mind - you find trends in the data and look for the “so what”.
  • A creative and collaborative inclination - you love working with a team and solving challenging problems in new ways
  • BA, MBA preferred
  • 3+ years Brand Marketing experience with budget accountability, ideally within a major F&B or logistic brand.


Why You’ll Love Working at Delichill:


  • We are strategic: We believe the only way to predict the future is to build it. Creating solutions that will change our company and our industry is what we do -- on every project, every day.
  • We are learning: We’re not afraid to dig in and uncover the truth, even if it’s scary or inconvenient. Everyone here is continually learning on the job, no matter if we’ve been in a role for one year or one minute.
  • We offer great compensation packages including attractive salary and shares

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