Marketing Communication Manager

Good Food

At Good Food, the marketing communication manager is responsible for the development and supervision of all marketing and communications strategies for the company. This individual will oversee the development of goals, strategies, and implementation plans to execute comprehensive marketing campaigns.

Some marketing goals will include maintaining the brand integrity of Good Food and strategically positioning the company as a trusted source for knowledge while establishing the company's status as an industry leader. The marketing communication manager will also oversee the launch and managing of new products, services, and associated brands to meet profitability goals and targets.

Objectives of this Role

• Develops and executes content for marketing initiatives, corporate communications
• Work closely with business units to develop differentiated content and messaging strategies for a variety of target audiences
• Monitor the marketing and communication efforts and impact on business and revenue by conducting monthly analysis on the effective of media coverage, media coverage and program.
• Lead day-to-day media relations and PR activities; engage mainstream, trade and digital media on strategic and timely content pitches; and provide counsel to business units on profiling plans and opportunities
• Produce marketing assets such as case studies, brochures and videos
• Develop and drive digital marketing and social media content and campaigns, support and manage websites for Good Food
• Develop, manage and produce materials to create a cohesive image and message for print and all offline communication vehicles.
• Manage and oversee day-to-day liaison with creative and media agencies
• Coordinates the monthly entertainment schedule and budgets for marketing-driven company events.
• Coordinates the production requirements of marketing-driven company events.
• Ensure that all materials are developed and distributed according to an appropriate timeline.
• Provide strategic leadership to the marketing group and all other departments of Good Food
• Other duties as assigned

- Bachelor’s degree in marketing, business, or related field

- Excellent written and verbal communication skills

- Proven experience developing marketing plans and campaigns

- At least 3 years working experience in marketing communication manager roles, specially in Retail (MT, GT and HORECA Chanel) and must to have experience FMCG industry 

- Superior oral, written and presentation skills, and is capable of developing content for external audiences in the forms of media releases, invitations and marketing collateral as well as managing media relations

- Confident team player.

- Excellent understanding and familiarity with brand building and brand management.

- Highly effective project management, prioritization, multi-tasking, and time management skills to meet deadlines.

- Good communication in Vietnamese and English

- Salary: The agreement depends on the capacity of the candidate when participating in the interview.

- Plus incentive/KPI quarterly & yearly Achievement award according to Company's business results

- Annual private health insurance card

- Working location: Ho Chi Minh, Vietnam

- Working times: From Monday to Friday (8:30 – 18:00)

- Professional working environment, dynamic, advancement

- Participate in advanced training courses on and off the company

- Fully entitled to other social welfare regimen such as:

• Social, accident insurance and health insurance
• Annual holiday;
• Participate in the activities of the Company quarterly/
• Visiting the sickness, fondness, the union's birthday.
• Annual leave: 15 days, 5 years plus 1 year

- Enjoy other modes as prescribed by the company