Brand Executive (Thai & English speakers)

freeC's Client

Job purpose

• Support the planning and execution of brand marketing activities for company products  and client brands in the Thailand market. 
• Coordinate with media partners, influencers, and internal teams to ensure smooth and  effective brand campaign delivery. 

Key responsibilities

• Brand Campaign Support 
• Assist in building brand communication plans and implementing integrated marketing  activities. 
• Coordinate with internal teams to deliver campaign assets and ensure brand consistency. - Execute online/offline activities to enhance brand visibility and awareness.
• Content & Creative Coordination 
• Work with creative, social, and content teams to ensure messaging aligns with brand  guidelines. 
• Support reviewing creative materials before publishing.
• Help collect references, competitor insights, and content ideas.
• Partner & Vendor Coordination 
• Support relationships with media partners, KOLs/Influencers, creative vendors, and  production teams. 
• Assist in evaluating vendor proposals and coordinating deliverables.
• Campaign Monitoring & Reporting 
• Track performance metrics such as brand search, engagement, traffic, and social  sentiment. 
• Prepare campaign reports and propose basic improvements.
• Conduct competitor research and identify market trends.
• Cross-functional Collaboration 
• Work closely with marketing, media, content, and design teams to execute brand  initiatives.
• Support administrative tasks such as budget tracking, document management, and  scheduling. 

Job requirement

• Bachelor’s Degree in Marketing, Business, Communications, or related fields.
• 1–3 years of experience in Brand Marketing, Digital Marketing, Communications, or related  functions. 
• Experience executing branding or social media campaigns is preferred. 
• Basic understanding of the Thailand digital landscape, consumer behavior, and major  media platforms. 
• Experience working with agencies (media, PR, influencer) is a plus. 
• Knowledge of brand communication, social media content, and campaign execution. 
• Familiarity with platforms such as Facebook, TikTok, YouTube, Google, Line, and influencer  networks. 
• Ability to coordinate with agencies, production teams, and KOL partners. 
• Basic understanding of brand measurement tools: Social Listening, Brand Search,  engagement metrics. 
• Good command of English.