Marketing and Growth Manager (Cosmetics)

freeC's Client

● Strategy: be the key person defining the 360 marketing plan collaborating with the founding team, focused on attracting relevant online and offline small businesses

● Prioritize across Channels: prioritize and execute acquisition activities across Sellde’s customer touchpoints (platform, blog, social media etc), online/offline events, specialized media channels, partnerships, public relations (PR)

● Lead Generation Campaigns: Execute campaigns with a mix of outbound and inbound activities, working with the commercial/BD team to acquire customers and optimize channel spend

● Content Creation: Define the weekly/monthly content and media strategy, coordinating with other teams and contract staff/agencies to execute

● Performance Ads: Handle or oversee the execution and optimization of Social Media marketing

● Innovate!: Assess and innovate, experimenting with newest/hottest channels to attract

Sellers by understanding trends, seller behavior, brand shifts etc

● Build a Team: Over time, successful candidates will build out and lead a team

● 3-5 years in digital marketing strategy and execution, with experience in content creation and performance marketing

● Attracting SME’s: experience reaching and attracting small businesses

● Experience in Cosmetics or Fashion would be a plus

● Native in Vietnamese and reasonable Business English (verbal; written)

● Strong project and stakeholder management skills, able to coordinate and deliver within tight timelines

● Strong data analysis skills and ability to work with Powerpoint, Excel etc

● Proactive with an entrepreneurial can-do mindset. Able to deal with change and adapt

● Competitive income, comparable to top companies with potential for adjustment on a more frequent basis for high performers (every 6 months)

● 13th month and additional bonuses will be provided following successful funding rounds early next year

● Chance to accelerate career very quickly and become a department head within 1-2 years

● Be part of a youthful, active, and energetic startup working environment with people from different cultures

● A flat & professional culture working directly with founders

● Access to heavily discounted Cosmetics products for self purchase

● Hybrid working environment, with flexibility and a greater focus on results not just time spent