Brand Manager
freeC's Client

Full time
Hiring 1 people
5 years of experience
Ho Chi Minh & 1 other places
Published 15/11/2022

Job Description

  • Participate in the formulation and recommendation of the marketing strategies and objectives of designated brands.
  • Implement the agreed marketing strategies and ensure the attainment of the agreed marketing objectives for designated brands.
  • Advise General Director about market opportunities of relevant products sectors and recommend the exploitation of these opportunities.
  • In consultation with GD, monitor and control the A&P expenditure of designated brands. Recommend and initiate product improvements and new product developments according to defined schedule.
  • Participate in guiding, briefing and working with agencies/media houses in formulating creative media strategies (design, spot-buy and sponsorship) and BTL activities
  • Formulate, recommend and implement promotional plans including premium and POSM designs/development for designated products in consultation with GD, Sales Manager or Distributor.
  • In consultation with General Director/Sales Manager/Distributor recommend and implement activation/trade activities and consumer promotions for both GT and MT channels.
  • Work/negotiate with MT buyers to implement agreed merchandising plans/activations for designated brands and participate such formulation of merchandising/activation plans.
  • Provide training in product knowledge to the sales and promotion teams.
  • Work with promotion team/sales team/distributor and make regular market visits independently or occasionally joining with salesmen.
  • Recommend and prepare research requirements for designated products and to propose action plans from market research studies in consultation with General Director.
  • Conduct half-yearly price survey and report to General Director accordingly.
  • Prepare monthly channel & marketing reports.
  • Maintain up-to-date guard books of own and competitors advertising and merchandising materials.
  • At least 8 years of marketing experience in FMCG industry preferably in personal & household care. With minimum 5 years of experience in similar position. Having experience in managing modern trade or trade marketing is an advantage.
  • Degree in Marketing/Economics/Foreign Trade or its equivalent.
  • Proficient in English and Microsoft software.
  • Strong sense of initiative, innovation, analysis, urgency and pressure tolerance.
  • Able to work independently, professionally and be a good team player.
  • Good interpersonal and communication skill. Demonstrate high integrity.
  • Ability to regularly travel for market visits.

Skills

Brand Marketing
Brand Management
Trade Marketing
FMCG
Company Info
freeC's Client
Ho Chi Minh
101-300 employees
https://freec.asia/
Ho Chi Minh
101-300 employees
https://freec.asia/
HRTech
IT/ Web

About

freeC is the Smart Recruiting Platform that leverages matching technology to actively connect hundred of thousand of employers and job seekers. The success of freeC is determined by our success in operating as a unified team. If you're interesting, ambitious, and eager to advance your career with us, explore our vacancies as below. We're excited to have you on board our ship to help us grow fast, deliver on our mission of actively connecting employers and job seekers around Vietnam

Working Address

Lầu 06, Tòa nhà BCONS TOWER II , Số 42/1, Đường Ung Văn Khiêm, Phường 25, Quận Bình Thạnh, TP. HCMView map